Big Ten hires firm to look into expansion

According to Adam Rittenberg and the big ten blog on espn.com, the big ten conference has hired a firm to look into expanding the big ten. The report included 15 teams and Texas did not make the list.
"They basically broke down what they would bring to the table," Alvarez said. "They talked about academics. They talked about size. They talked about size of their arenas. They talked about attendance. They talked about the populace in that specific area."

I know many fans think that adding Notre Dame would be very intriguing into the conference and create many more rivalry games but it doesn't look like it will happen.
"My read is that Notre Dame wants to be a national school, and they want to play a national [football] schedule," said Alvarez, an assistant with the Irish before taking over the Wisconsin football program in 1990. "And unless you've been there and seen the magnitude of their fan base and the interest nationally, it is hard to understand."

The big ten hasn't ruled out multiple additions if the move makes sense.
Here is the link to Rittenberg's article in his blog. Link